Following the earlier-than-expected completion of its first project, the Dh100 million PG Upper House real estate developer Pure Gold Living has announced the launch of other residential projects this year.
Two residential developments in prestigious Dubai locales are included in the new projects, which total Dh300 million in investment.
The new residential developments in Al Furjan and Meydan, according to Karim Merchant, CEO of Pure Gold Living, the real estate division of Pure Gold Jewellery Group, will further the goal of developing an end-user community that receives value for its money.
The first plot in this new neighborhood, earning the moniker “PG One Al Furjan,” will be within one minute’s walk from the Discovery Garden metro station. This residential skyscraper will have studios and duplex apartments with one, two, or three bedrooms, each with its own pool. Along with various other distinctive facilities that will soon be revealed, the building itself will hold the largest infinity pool in that region of Dubai, according to Merchant.
He says the developer is planning a commercial project in another excellent area. Each project is distinct, has its own USPs, and will be distinguished by our solid foundation of on-time delivery, careful attention to detail, and the realization of dreams. The residential projects should be finished in 36 months.
“Trust is more significant than superlatives, like how much is sold and how quickly, as I stated when we started PG Upper House. These new projects will be constructed on the same solid basis as our previous ones, characterized by on-time delivery, attention to detail, and realizing dreams.
Before the anticipated handover date of June 30, according to Merchant, all 103 apartments of the PG Upper House have been delivered. Two retail establishments were finished and delivered as well.
The one-bedroom and one-bedroom with study apartment options at PG Upper House were constructed to the highest possible modern standards. In contrast to local prices, which have surpassed Dh1,000 per square foot, Pure Living’s first residential project units start at Dh699,000, or around Dh950.
“By completing the project ahead of schedule, we have cemented our credibility in the market and set a new standard in dependability and confidence,” claimed Merchant.
“Our parent firm, the renowned Pure Gold Jewellers, has enjoyed success for over 30 years thanks to these beliefs. “Pure Gold Living implicitly believes in involving the customer in the process from beginning to end and providing a relationship based on real-time data, complete transparency, and a reiteration of the promise of on-time delivery with no hidden costs,” he continued.